Historically, Tesla has been struggling to penetrate the German auto market, well known for German vehicles, but it looks like Model 3 helps Tesla to get rid of the market and shake automators .
It could be argued that Germany is the most important automotive market in Europe and it also happens to have the largest automotive industry with companies such as Volkswagen, Daimler, and BMW dominating the market.
These automakers are particularly strong in the top end segments and made it difficult for Tesla to penetrate the market with Model S, premium sedan, and Model X, premium SUV.
Furthermore, Tesla has been struggling to get approval for electric vehicle incentives in the country and even the company claimed they were deliberately pushed out of the subsidy program by the car industry. working with the government.
With Model 3, Tesla now has a new opportunity to market the market and there are already early signs that the vehicle is doing well in Germany.
The automaker only started distributing goods last month in Europe and had already provided 1,000 Model 3 vehicles in the country.
It was enough to make the Model 3 the most popular electric vehicle in the country – beating the Renault Zoe, BMW i3, and VW e-Golf, but it's just the beginning.
Now, we learn that Tesla has nearly 5,000 Model 3 orders in Germany, according to an account of buyers. These are not just suspicions, but actual orders should be largely completed.
It would make the Model 3 EV the best selling in the country by far and if orders continue to come in at that speed, it would also make it one of the best; r the most popular premium sedans in the country.
With over 1,000 deliveries already and nearly 5,000 orders, the vehicle is also going to help Tesla increase its sales in the country significantly.
For comparison, Tesla introduced only 1,900 vehicles throughout the year in Germany in 2018.
Model 3 buyers in Germany have access to up to 4,000 EURO in incentives along with other tax benefits.
This is very important. If Tesla can make Model 3 a success in the German home turf, I'd shake them and encourage them to accelerate their own EV programs.
If Tesla can start beating some midsize premium sedans as the BMW 3 Series and the Mercedes C-Class in Germany, it would change game.
Remember that Tesla is still selling only the two later versions of Model 3 in Europe. Once the basic versions reach the market, sales should rise dramatically.
BMW sells between 30,000 and 40,000 car cars per year in Germany. It would not be impossible to beat. The Class C is much more popular, but I see that Tesla could steal a few customers from both.
If so, I can BMW and Mercedes-Benz accelerate the process of electrifying those programs.