With Avengers: Endgame completes Phase 3 of the MCU
The first trailer had 289 million views in the first 24 hours
The exact length of the Russo brothers' film was revealed by accident
Although we have only a few weeks away from release Avengers: Endgame In cinemas, the hype produced around the Russo brothers film has been huge.
To give us an idea, as well as the wave of theories, leaks and spillages published on the internet, the first trailer was more than one day each 289 million views the most popular in history, and the second trailer accumulates more than 78 million views on YouTube only.
We know that there is engagement Marvel With the public around the world very strongly, but even this brand has not been excluded from something that spoiled their success at the box office.
Details that could ruin everything
AMC Theaters is one of the US cinema companies that will screen the fourth installment of Infinity saga, recently designated by the t President Marvel Studios, Kevin Feige.
However, on its website, which already promoted the tape, details were announced that it was not, although it had already been guessed, officially and that it could affect negatively on the tape.
There is a synopsis of the movie, as well as the genre (action), the release date (April 26) and the length (3 hours 02 minutes) of which you put on the Avengers tab: Endgame .
That last data, although only for a short period of time – it had already been removed – is the one that could damage the attraction of the film among some sectors of the public.
In a variety of media it was possible to take a snapshot where the period is recorded.
This is how the file looked at the AMC Theaters website
This is how the Marvel movie profile looks now
Will it reduce attraction?
The time of 3 hours and 2 minutes makes Avengers: Endgame the longest movie of the MCU and one of the longest in the fifteen years.
From The Lord of the Rings: The Return of the King, which lasted 3 hours 20 minutes, you didn't have a Hollywood film looking at overproduction that lasted so long.
This could affect the box office because, although it is unlikely to frighten the fans, a certain part of the public is likely to delay seeing it all along and, however small it can be to the number of people giving the best to watch it, it could reduce its number. The least expected goal of the film, which is at least the same as Avengers: Warinty War and rose more than 2000 046 million dollars at the box office, according to Box Office Mojo.
Although the Russo brothers two orange time are extremely related and related to commercial issues, rather than content, they argue that a story can last longer if it is required.
The reality shows that the contemporary public is not accustomed to eating long films of this kind. We know that long formats require a lot of attention and time, two things that audiences are not ready to surrender so easily, except when they are very hard to surprise and hold them.
However, if Avengers: Endgame achieves it, there are undoubtedly other productions behind them as well as Marvel, but other major producers to try to repeat the concept.