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SRF should not map rather than evaluate – Switzerland: Standard


Swiss television stations Short Circuit Forestry to state in the future on opinion journalism. Nathalie Wappler's new SRF director interviewed "NZZ for Sonntag", said only news articles intended to be depicted, no longer appreciated.

"We have to do a program that steals, but it's not polarized. We do not have to make a magazine," said the 50 year old, who will succeed i Redeg SRF, Director of Ruedi Matter, in spring 2019. Wappler, program director of the German Central Broadcasting Corporation in Halle, is currently re-adapting a public service in Switzerland following the "No Billag" vote.

New articles should be illustrated, no further rate. "If we let a politician speak in a job, and if the journalist gives the impression he knows better, it's losing confidence." Journalists would have to disperse themselves, this is not the "FILE" of the type "SVP equal Stumpenraucher" "that would serve. The station was repeatedly criticized by politicians of the most strong party in Switzerland.

Ideas for collaboration with private individuals

A public service should not be unpleasant or weird. And the information in scandal should not be scandalized. "I do not want to be amazing titles in the future so that there are as many clicks as possible," said the long time TV editor and former SRF cult editor. The research wants to give them more space.

He published Wappler further, in the future with private media and publishers want to work with each other. They are flooded with joint journalistic pools in the regions, which are small editorial offices likely to know how SRF is. "The BBC has created a network of local journalists with regional media that smaller editorial offices can use. So local journalism strengthened." Such models could also be interesting for Switzerland.

More series

Wappler wants to strengthen the culture, it will not disclose it to any quotation. "We do not have to see our contributions 16 million times on YouTube. Instead, I want to find a way to measure relevance." Cultural contributions would often get reputable over time. Culture conveys values ​​and is important for society cohesion. In the future, the new director intends to produce more series such as "Wilder".

As the SRG will have to save 100 million francs per year from 2019 onwards, Wappler says he will have to break 47 jobs in SRF. Where she wanted to apply for the reduction in summary, he did not comment at the interview. "I'll have to make decisions that everyone does not like." (Roy / SDA)

Created: 11.11.2018, 02:12 cloc

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