Monday , January 25 2021

Can we finally buy the same Nutella in all EU countries?

In the middle of last month, European institutions reached a treaty prohibiting the sale of all dual quality products in the European Union. It will update the Directive on Unfair Business Practices for Businesses in Relation to Consumers in the Internal Market, which should ensure that products are of the same quality throughout the EU. The agreement must be approved by the EU Council and the European Parliament in the coming weeks.

The issue of dual product quality is discussed when products marketed under the same brand and packaging are different in composition or characteristics. All the important differences will have to be clearly labeled on the packaging and seen by the user at the time of purchase.

Products of the same brand with different quality

In recent years, dual quality products have been unveiled in many brands of international companies from the food industry, where consumers did not know, in their own country, when buying recognized brands for the same price or even higher, they buy lower quality products.

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Also in Slovenia there are dual quality products #video




The various tests and surveys carried out in a number of EU Member States, particularly in Eastern and Central Europe, have shown that products advertised and sold under the same brand and appearing in the same brand. the same packaging different composition, harming consumers.

Corporations claim that they adapt products to different consumer flavors

Nutrition corporations consistently defend themselves against the complaints about the dual food quality of the western and eastern markets by adapting their products to the particular taste of consumers from individual countries.

Differences occur in food products such as fish sticks, soups in sachets, coffee, soft drinks, as well as other products, such as washing powders, cosmetics and baby care products. For example, in some Member States, products are sold, for example, with different meat or fish content, with a higher fat content or a different sweetener than in other Member States.

Companies that will cut the agreement will land on a black list

In Brussels, they have also agreed on protection, which requires the European Commission to assess, within two years, the effectiveness of new rules and companies that will break the arrangement, adding to the black list of companies with unfair commercial practices.

The Directive also states that producers setting dual product quality on the EU market will be fined up to 4% of the manufacturer's annual turnover.

What does the agreement mean in practice?

Under this arrangement, all products in the EU countries should be of the same quality. This was not the practice of all manufacturers now, as some of the products in the more western countries of the EU were of a higher quality than those sold in eastern EU countries.

Among these, Nutella is the Italian hazelroot of the Italian producer Ferrero, which is not the same as the one bought in Italy or Germany. On the Slovenia shelves, as a rule, we see that the product produced is Ferrer's factory in Poland.

ZPS: Definitions of what a typical difference in quality is not yet

"The double quality agreement states that double quality when a product is marketed under the same brand but different (substantial) may be different in Member States' markets. the Slovenian Consumer Association.

Nutella with a taste of cocoa or hazelnuts

The difference between popular hazelnuts over the years has been shown in Croatia. Although Nutella, purchased in Croatia, whey powder's content and a small portion of skimmed milk powder, Nutella contains only milk powder from German sales shelves. They also came to understand the difference in color, consistency, smell and taste of spread. Croatia Nutella was sweeter, more intense and with cocoa flavor, while the German Nutella was darker in color, with a taste of hazelnuts and lubricants easier.


Picture: Reuters

The pattern of dissemination of this brand from different EU countries was also compared by the Slovenian Consumers Association. The test in an accredited laboratory with accredited sensory testers showed a remarkable similarity of samples from factories in Poland and Italy, while those of Germany had a little more taste of cocoa. "There are differences between Nutella cream spreads, but we certainly cannot claim that one of the samples is much better. So the choice is dependent on the individual, some like & # 39 The flavor of cocoa, others prefer to taste hazelnuts, "they came to an end. t .

Nutella is just one of these products. Various compositions were found, among other things, in charcoal, Lenor linen, baby napkins of Pampers brand.

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