Friday , February 26 2021

Niger: A local bank changes its visual identity



He has done. The Nigeria Bank of Nigeria's subsidiary has also made its way as Côte d'Ivoire, Mali, …

The new Bank has revealed its new graphic charter in Niger as part of the Driven conversion project by Banque Centrale Populaire Group (Bcp) within its Atlantic Business International (ABI) holding company and 16 subsidiaries in 10 sub-region countries.

The new visual identity launch ceremony was held on Wednesday 31 October at Niamey at the bank's headquarters in the presence of the General Manager. Not by Coulibaly and a number of colleagues.

The banking organization intends to strengthen its image by implementing the "horse" emblem in Niger to reflect the group's DNA as subsidiaries of Côte d'Ivoire, Mali, Benin, Burkina Faso or Ginea-Bissau to Senegal which was going on in this structuring process.

This change represents a strategic shift consistent with the aspirations and commitments of the banking group in sub-Saharan Africa, which has its ambition to build the banking group, compatibility first and anchor locally.


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